I want to draw everyone’s attention to (and recommend) the new book, “Drawdown, The Most Comprehensive Plan Ever Proposed To Reverse Global Warming.”

The book is the result of an extensive research project to rate the relative effectiveness of many global warming solutions.  This yields not only the “top 100,” but very helpfully, uses data to rank them in order of importance.

I’m keenly interested in digesting the latter… because one of the core tenets I want for all of us to remember is the idea that civilization must focus on the Vital Few climate change solutions, and not the Trivial Many.

Drawdown’s ranking system tells us where to focus!

The project is called Drawdown, and is described in their site’s About as:  “Project Drawdown is facilitating a broad coalition of researchers, scientists, graduate students, PhDs, post-docs, policy makers, business leaders and activists to assemble and present the best available information on climate solutions in order to describe their beneficial financial, social and environmental impact over the next thirty years.  To date, the full range and impact of climate solutions have not been explained in a way that bridges the divide between urgency and agency. Thus the aspirations of people who want to enact meaningful solutions remain largely untapped. Dr. Leon Clark, one of the lead authors of the IPCC 5th Assessment, wrote, ‘We have the technologies, but we really have no sense of what it would take to deploy them at scale.’ Together, let’s figure it out.”

Environmentalist and bestselling author on the nexus of business and environmentalism Paul Hawken is lead editor and project executive director.  At the project’s heart is an extensive team of research fellows.

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Not sure where to start saving the planet (civilization, really)?  Our Thesis Statement is: “Start by deeply knowing your personal Superpowers: ” 

1) To save the planet, Change Yourself First;

2) Invest Your Working Life;

3) Use Your Voice and take advocacy seriously!  Never miss a chance to vote, and never ever stop influencing your government and all businesses locally, at the state level, and at the national level.  It’s on you to lead the way with global warming solutions.

And in all cases and at all times, cast aside the learned-helplessness that infects so much of modern life… the time is now for climate change solutions. 

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© WILLIAM MURPHY AND GLOBAL WARMING FOR BUSY PEOPLE™, 2017.  UNAUTHORIZED USE AND/OR DUPLICATION OF THIS MATERIAL WITHOUT EXPRESS AND WRITTEN PERMISSION FROM THIS SITE’S AUTHOR AND/OR OWNER IS STRICTLY PROHIBITED. EXCERPTS AND LINKS MAY BE USED, PROVIDED THAT FULL AND CLEAR CREDIT IS GIVEN TO WILLIAM MURPHY AND GLOBAL WARMING FOR BUSY PEOPLE WITH APPROPRIATE AND SPECIFIC DIRECTION TO THE ORIGINAL CONTENT.